Instagram has retired their existing APIs for all technology partners. This change was in response to the Cambridge Analytica events and Facebook’s resulting initiative to better protect user information. These changes are impacting the entire industry, and they are currently preventing TapInfluence from verifying Instagram posts and collecting Instagram analytics.
What this means for you:
- (Update as of April 10th): You are now able to verify your Instagram links in the platform. The only thing to keep in mind is that the brand may not have access to your full analytics so they may request that data from you directly. Our team is working swiftly to get all performance data back as soon as possible.
- You need to convert your Instagram profile to an Instagram business page immediately. TapInfluence is rebuilding its Instagram analytics to support the new Instagram API to restore the old functionality. However, the new Instagram API will only support data from Instagram business pages. This is akin to a Facebook Page vs. a profile. Influencers were going to have to migrate to Instagram for Business anyway to participate in sponsored content and the Instagram handshake tool, but this API change has created critical urgency. Here is the help article on how to make this switch. How do I convert my personal Instagram profile to a business profile?
If you have any questions, please reach out to firstname.lastname@example.org.