The Requirements Document can be as simple or as elaborate as you want. It can also include as much or as little information as you want, for instance, information on:
- Program theme
- Program goals and objectives
- Assignment dos and don’ts
- Elements required in each piece of content, such as images and URLs (don’t include the URLs themselves; instead point to the tracking-code-wrapped URLs in the platform)
- Additional social requirements
- Creative direction
- Brand guidelines
- Disclosure guidelines
- Special timelines
31. To upload a Requirements Document, click add a file.
Invited influencers will be able to download and review your Requirements Document before accepting or declining an assignment.
Next up—a grueling but necessary evil: The legal agreement. (Don’t worry. It’s simpler than it sounds.)
A: At Tap, we often use a PowerPoint or Word template to create and share Requirements for the fully managed programs we handle in-house. You’re free to use our templates as well. Contact your account manager for access.
A: You don’t have to finalize key messaging and other assignment details before you begin. Invite influencers to an assignment now and then add a Requirements Document and other assignment elements later, after you flesh out the details. If you add or change elements of the program after you invite influencers, use TapFusion’s bulk email tool to let influencers know. We’ll show you how to email influencers from within the platform later on.
Adding assignment elements | Creating an assignment overview | Adding assignment requirements | Uploading a requirements document | Adding influencer legal terms | Specifying in-post text | Choosing social network options | Choosing comment widget options | Adding brand URLs, brand images, and additional resources | Setting up a social posting calendar