TapFusion is a complete ecosystem for influencer marketing, which means you can perform almost every action related to influencer campaigns within the platform:
- Create influencer programs
- Create assignments for those programs
- Create posting calendars for those assignments
- Find, vet, negotiate with, and invite influencers to complete those assignments
- Monitor and manage assignment progress
- Measure assignment and program results
In this guide, we’ll walk you through the ecosystem—from creating a program to understanding its results—by creating a hypothetical program and assignment and by sharing examples of actual customer programs as needed.
If you have any questions, or to suggest ways we can make this guide better, please contact your Account Manager.
Getting your Bearings | Signing in to the platform | Building Programs with Assignments | Adding Assignments to Programs | Choosing an Assignment Type | More about creating new programs and assignments